OUR STRATEGY
Diverse solutions tailored to advertisers every need
This isn’t a YouTube channel.
This is a studio system reboot.
“Creators are the new startups of Hollywood.”
– YouTube CEO Neal MohanNearly $124 trillion in assets is set to change hands by 2048, and around $106 trillion of that will go to Gen X, millennials, and Gen Z.
-Bank of America- The global influencer economy is projected to exceed $300B by 2040, growing at over 29% CAGR
- 86% of global brands plan to increase influencer marketing budgets in 2025, focusing on performance and affiliate-driven ROI
DSN presents a unique opportunity for brands to align with a first-of-its-kind global competition series.
We don’t just build audiences—we meet them wherever they move. From digital series and live events to social commerce, brand campaigns, and experiential drops, our ecosystem works across every channel and format. This omni-channel model doesn’t just drive awareness; it creates momentum, monetization, and deeper brand equity at every touchpoint. For creators, brands, and fans alike, we turn every platform into a stage and every moment into a scalable opportunity.
We use AI and data infrastructure to optimize the entire creator-commerce funnel:
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AI-powered creator discovery that matches talent with high-intent audiences
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Smart content analysis + predictive campaign tools for maximum ROI
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Digital twin integration powered by NIL, extending creator output and value 24/7
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Affiliate automation & conversion tracking baked directly into content
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Blockchain powered dashboards for transparency, live campaign performance, and real-time brand lift metrics
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Audience intelligence to optimize content strategy
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Predictive analytics to match creators with brand partners
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Automated campaign testing to improve conversion and reduce CAC
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Dynamic product pairing to drive affiliate and DTC sales
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We’re not just licensing influence—we’re engineering it. AI and NIL together unlock a new asset class: scalable identity for our talent.
We’re leveraging Name, Image & Likeness (NIL) rights to create AI-enhanced digital twins of emerging talent—amplifying their social presence, monetizing their brand equity, and extending their reach across platforms and campaigns.
Digital Star Competition -This isn’t a game. It’s a system.
While sports happen in arenas, we happen everywhere. We're always on—across screens, feeds, and cities—scaling creativity through identity, community, and commerce. Where sports are bound by season and geography, we’re powered by culture in real time. We don’t just deliver moments—we build movements that convert, stories that scale, and platforms where creators become capital.